Itzy Ritzy hires PR firm, West Coast rep group
January 20, 2012,
Itzy Ritzy has teamed with GG Benitez & Associates Public Relations, which will direct strategic media relations initiatives and marketing campaigns.
"GG Benitez & Associates has a proven track record for executing highly successful PR campaigns, and their expertise in building brands within the media and celebrity communities is unparalleled," said Kelly Meyer Douglas, CEO of Itzy Ritzy.
The company has also signed on with Joanne & Company, a rep group with a showroom at the L.A. Mart. The multi-line group will cover California, Arizona, Nevada, New Mexico and Hawaii.
Itzy Ritzy was in the Joanne & Company showroom during this month's California Gift Show. Its product line includes car seat covers, shopping cart and high chair covers, wet bags, nursing covers, stroller liners, bibs, and burp and bath cloths.
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