CYBEX announces merger with Goodbaby

The German baby product manufacturer will join forces with the Hong Kong-based baby gear company.

German baby product manufacturer Cybex announced that it will merge with Hong Kong-based baby gear company Goodbaby.

The merger will allow both companies to grow their reach by gaining access to new international markets. CYBEX founder Martin Pos will remain CEO of the company, and will become a core member of the senior management of Goodbaby at the close of the merger. CYBEX headquarters will now become the European headquarter for Goodbaby.

"We are incredibly excited about the opportunities of this partnership," said Martin Pos, founder and CEO of CYBEX. "I am thrilled that after closing, CYBEX will be a member of the Goodbaby Group. We can clearly strengthen CYBEX' global position through access to world-class engineering, manufacturing, and a strong Asian distribution."

Goodbaby produces strollers, car seats, cribs, tricycles and other juvenile products. CYBEX manufactures car seats, strollers and baby carriers. CYBEX products are distributed in North America by Regal Lager.

Kids Today Staff | News & Commentary

Kids Today is a comprehensive package of print and web products designed to help juvenile retailers run their business efficiently and effectively.

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