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Kids Today debuts Web site redesign

Staff -- Kids Today, 6/1/2007 12:00:00 AM

Kids Today launched its Web site redesign June 4. The new KidsTodayonline.com offers readers a better user experience with a cleaner look and feel and more interactive, updated content.

The new layout makes content easier to read and find; the new homepage holds more news and information, making it easy to navigate the site at a glance and every article page has links to related stories to easily find relevant topics of interest. There also is Web-exclusive content with the blogs and industry news from around the Web. Readers also can now join the conversation with TalkBack and let their voices be heard, and our new search technology lets readers find information faster and better and search and read Kids Today archives online.

Channels cover all of the major segments in our industry including furniture, retail, decorative accents, textiles, toys, gifts/apparel, gear and vendors and the site offers the most extensive listing of industry shows and conferences.

Kidstodayonline.com features two blogs, one from editor Lisa Casinger and another from marketing guru Rick Segel. This month, blogs from retailers Aaron Pederson from Kids Stuff Superstore, Lincoln, Neb., and Kelly Nelson from New Baby Products, Atlanta, also will debut. Pederson's blog, Open for Business, will talk about independent retailing in a big box world and Nelson's blog, Customer Care and Beyond, will explore the relationships between specialty stores and consumers, between competing retailers, between retailers and manufacturers, as well as the internal relationships in a small business setting.

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