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Creations Baby Re-launches Website

Kids Today Staff -- Kids Today, 1/25/2011 11:53:37 AM

High Point, NC -- Creations Baby has re-launched its website www.creationsbaby.com to add new features. According to company executives, new branding incorporates the word "baby" to better communicate the brand proposition and uses a splash of red to link to its parent company - Home Meridian International - and to symbolize the company's energy, dynamism and heart.


"All of our marketing efforts will reinforce the theme that Creations Baby is easy to do business with," said Kevin Walker, president of Creations Baby. "We offer the best value in the category. Our proven designs offer both substance and style and with our fully stocked warehouses we can offer delivery in about two weeks on every item in the line. Our website follows this philosophy. It is designed to be useful and easy to navigate for retailers and end-customers alike. Consumers can shop our various product offerings, print catalogs, assembly instructions, and find the nearest Creations baby retailer intuitively with just a few clicks. They can also register products, get answers to FAQ's, and get vital dimension data."


"Safety is of the utmost importance to us, our retailers and the end consumer" he added. "We've added an entire safety section which defines in simple terms the compliance requirements on all safety and environmental issues and how Creations Baby meets and exceed these standards. We have even included the most recent ‘safe sleep for babies' video from the CPSC."


The ‘Dealer Logon' button links customers to a robust warehouse of data on FurnishWeb with just one click. FurnishWeb is a secure site which allows our retailers to access in real-time product availability, enter orders, check order status, download advertising images and a host other useful tools.

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