Kolcraft announces 6-month long 65th anniversary promotion
Kids Today Staff -- Kids Today, 6/14/2011 11:15:40 AM
Chicago, IL -- Kolcraft Enterprises is celebrating its 65th anniversary with a 6-month promotion with 5 prize packages, focusing on each one of Kolcraft's brands.
"We are overjoyed to be celebrating 65 years of making parent's lives easier with quality products families have depended on for decades," said Tom Koltun, president and third-generation owner of Kolcraft. "There's nothing more important to our success than the families who choose Kolcraft baby products each and every day."
Families can enter each of the contests online during the different promotional periods, starting this month and running through December 31 at Kolcraft's anniversary website. The themed prize packages not only celebrate the Kolcraft brand, but also Contours, Kolcraft's premium line of baby products, and the select licenses that Kolcraft has partnered with for many years including Sealy, Jeep and Sesame Street.
The promotion kicks off this summer with the "Families on the Go with Jeep" promotion, running through July 16. Since 2000, Kolcraft has partnered with the automotive brand Jeep to create a collection of baby products including baby strollers and baby carriers. Jeep baby gear and an exclusive Jeep luggage set will be awarded.
It continues with the "Summer of Sesame Street" promotion from July 17 through August 27. Kolcraft introduced Sesame Street baby products in 2004, designing entertaining and educational products like a talking Elmo potty chair that cheers on toddlers learning to potty train and activity centers that convert to walkers as children learn to walk, both of which will be part of the prize packages.
The "Sealy New Baby, New Bed" promotion runs from August 25 to October 8mand focuses on supportive and safe sleep with prizes for babies like crib mattresses and pads, and prizes for Mom like maternity and nursing pillows, and a grand prize of a new Sealy adult mattress set.
Kolcraft's premium baby product brand, Contours, is highlighted from October 9 through November 19 with the "Contours Share the Moment" promotion where parents can submit imagery of special family moments, and enter to win premium Contours gear including the popular Options 3-Wheeler stroller.
The anniversary period culminates with the "Kolcraft-From Our Family to Yours" promotion over the holidays. In celebration of three generations of the family-owned brand, Kolcraft will host a final contest from November 20 through December 31 where a family will win $650 worth of baby products for every room in their house.
"We are proud to have partnerships with some of the most recognized and respected brands in America," said Andy Newmark, senior vice president of sales and marketing. "Families love these historic brands and we want to celebrate our 65th anniversary by paying homage to our entire family of brands."
Consumers can visit http://www.kolcraft.com/65-anniversary for more information and details for on how to enter to win each contest.
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