eOne signs new licensing partners for Peppa Pig
May 8, 2017,
NEW YORK — Independent studio and family programing specialist Entertainment One has signed four new licensing partners and renewed agreements with seven other brands for its popular Peppa Pig children’s TV program.
This is one of the new Peppa Pig products offered by publishing company Candlewick.
Peppa Pig airs in more than 180 territories and has been translated into more than 40 languages. Generating more than $1 billion in global retail sales each year, it has more than 800 licensees worldwide and more than 70 in the U.S. and Canada.
“Peppa Pig continues to be a well-loved brand in North America,” said Joan Grasso, vice president of licensing for eOne Family, North America. “We’re excited to extend our existing partnerships and cement new relationships with such an outstanding group of companies for the world’s largest market. The upcoming new products will provide Peppa Pig fans with adorable new ways to incorporate their favorite characters, settings and themes from the series into their daily lives.”
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