Login  |  Register          Free Newsletter Subscription
Email
Print
Reprint
Learn RSS

South, West hot spots for sales of infant gear

By Kay Anderson -- Kids Today, 3/1/2006

High Point— Infant equipment sales are projected to grow by 24.5% between 2005 and 2010 according to statisticians at New York-based Easy Analytic Software Inc. Outside the South and West, only Delaware and New Hampshire are expected to exceed the national average in sales growth.

That doesn't mean there aren't pockets of opportunity in all regions, however. Of the nation's 934 metropolitan areas, EASI projects 344 of them will exceed the national average in sales growth for infant equipment. Of those, 60 are in the Midwest, including such diverse cities as Fort Leonard Wood, Mo., projected to grow sales by 36%; Sioux Falls, S.D.; projected to grow sales by 31%; and Faribault-Northfield, Minn., projected to grow sales by 30%.

In the Northeast, one-fourth of the regions' metros are expected to top the national average in gear-sales growth, lead by East Stroudsburg, Pa. at 37%; Seaford, Del., at 34%; and Laconia, N.H., at 32%. In the South, Palm Coast, Fla., is expected to see sales growth of 56%, whileNaples-Marco Island and Cape Coral-Fort Myers, both in Florida, and McAllen-Edinburg-Pharr, Texas, will see sales grow by 39% according to EASI. In the West, four metro areas are projected to see equipment sales growth top the 40% mark: St. George, Utah; Greeley, Colo.; Heber Utah; and Las Vegas-Paradise, Nev.

Sales by state
in millions
20052010Change
estimatedprojected
Alabama$25.6$31.221.7%
Alaska3.84.724.6%
Arizona32.743.633.4%
Arkansas15.218.823.6%
California191.2240.825.9%
Colorado28.636.226.8%
Connecticut21.826.521.6%
Delaware5.16.425.9%
District of Columbia3.74.213.5%
Florida103.6135.130.4%
Georgia51.065.528.4%
Hawaii6.68.326.2%
Idaho7.69.929.1%
Illinois73.889.721.7%
Indiana37.145.522.7%
Iowa17.421.121.4%
Kansas16.119.621.8%
Kentucky23.729.223.2%
Louisiana23.928.920.7%
Maine7.99.924.4%
Maryland34.242.624.4%
Massachusetts39.347.119.7%
Michigan60.372.920.8%
Minnesota31.438.723.3%
Mississippi15.218.622.1%
Missouri33.841.522.7%
Montana5.26.523.8%
Nebraska10.212.623.5%
Nevada13.719.038.0%
New Hampshire8.110.225.7%
New Jersey51.362.621.9%
New Mexico10.212.725.1%
New York107.7129.520.3%
North Carolina50.764.427.1%
North Dakota3.64.319.0%
Ohio68.482.220.2%
Oklahoma19.824.323.0%
Oregon21.226.826.5%
Pennsylvania72.787.720.7%
Rhode Island6.47.923.8%
South Carolina24.230.425.5%
South Dakota4.35.223.0%
Tennessee34.342.624.2%
Texas121.3156.428.9%
Utah11.915.327.7%
Vermont3.84.622.6%
Virginia45.757.525.7%
Washington37.446.825.3%
West Virginia10.112.220.9%
Wisconsin33.140.923.4%
Wyoming3.03.623.1%
Source: Easy Analytic Software Inc.

 

How the list was compiled

Infant equipment for the purposes of the estimates and projections includes items such as carseats, carriages, strollers, bottle sterilizers, guard rails, swings and monitors. Estimates and projections for infant equipment sales were developed by New York-based Easy Analytic Software Inc. (EASI). EASI statisticians use data from a wide variety of sources such as the Bureau of the Census, the Department of Justice, the National Center for Education Statistics and the Department of Labor, using a series of statistical models. EASI's highly accurate models are regression curves based upon a variety of factors designed to forecast changes that include growth and the interrelationship of variables. EASI's projections for 2010 are designed to forecast the changes that statistically adjust for household income, age by race and sex, group quarter population, births and deaths among numerous other updating and forecasting factors. Spending forecasts assume a national rate of inflation that does not vary from one location to another.

In addition to the state-level data presented here, data are available for Core-Based Statistical Areas (CBSAs).

Within this broad definition, large metros, called Metropolitan Statistical Areas, have at least one urbanized area of 50,000 or more population. Small metros, called Micropolitan Statistical Areas, have at least one urban cluster with a population of at least 10,000 but less than 50,000. Both designations include adjacent territory that has a high degree of social and economic integration with the core measured by commuting ties. The designations are mandated by the Office of Management and Budget and are used by government agencies for statistical reporting purposes.

Furniture/Today and Easy Analytic Software have also prepared sales estimates and projections for infant furniture sales, which take into account data collected in a series of exclusive Furniture/Today consumer surveys. Also available are reports for total furniture and bedding sales, as well as estimates and projections for individual product categories, in a series of Product Potential Reports. Visit the Research page on the Furniture/Today Web site (furnituretoday.com) and click on EASI to learn more.

Email
Print
Reprint
Learn RSS

Talkback

We would love your feedback!

Post a comment

» VIEW ALL TALKBACK THREADS

Related Content

Related Content

 

By This Author

Sponsored Links



 
Advertisement
Sponsored Links

More Content

  • Blogs
  • Photos

Blogs


Sorry, no blogs are active for this topic.

» VIEW ALL BLOGS RSS

Photos


Sorry, no photos are active for this topic.

Advertisements





NEWSLETTERS
Get the latest info on the infant & juvenile furnishings industries with our weekly eNewsletter

Kids Today eKids News (Weekly)
Furniture Today eDaily (Daily)
Bedding Today eWeekly (Weekly)
Furniture Today's Green (Occasional)
eDaily Classifieds (Weekly)
Home Accents Today eWeekly (Weekly)
Home Accents Today Product Line (Bi-Weekly)
Home Accents Today Green (Occasional)
Casual Living eWeekly (Weekly)
Casual Living Green (Occasional)
Gifts & Dec Direct (Weekly)
Gifts & Dec Product Wire (Twice A Month)
Gifts & Dec Double Take (Occasional)
Home Textiles Today Extra (Daily)
Home Textiles Today's Green (Occasional)
Playthings Extra (Weekly)
Playthings Product Watch (Twice A Month)

About Us    |    Advertising Info    |   Site Map    |   Contact Us    |    Free Subscriptions    |   Industry Links    |    RSS
©2008 Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Use of this Web site is subject to its Terms of Use | Privacy Policy
Please visit these other Reed Business sites