Graco brand named Walmart Supplier of the Year
Innovative products, outstanding service help drive category sales
-- Kids Today, 9/1/2009 9:10:00 AM
ATLANTA – Walmart has named Newell Rubbermaid’s Graco brand as 2009 Walmart Supplier of the Year for for the Baby Department, based on performance in 2008. The award is the retailer’s highest form of recognition, honoring the accomplishments of an elite group of top-performing companies.
Key award criteria include achieving all financial measurements and service levels, as well as having a strategic and cultural alignment with Walmart. Graco was able to meet or exceed all of these measurements by delivering innovative juvenile products with outstanding customer service and by establishing a strategic partnership with Walmart to drive category sales.
“This recognition from Walmart is validation of our joint focus on understanding what moms want and delivering innovative products to meet those needs,” said Holly Martindell, director of sales for Newell Rubbermaid’s Baby & Parenting Essentials global business unit. “We are proud of our collaborative working relationship with Walmart and the recognition we received from this valued customer.”
Walmart sells a complete assortment of Graco products including car seats, strollers and highchairs. During the last year, Newell Rubbermaid and Walmart teamed on a variety of special projects, including revamping the retailer's gift registry.
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