Login  |  Register          Free Newsletter Subscription
Kids Today   


Link This | Email this | Blog This | Comments (2)


Winds of change?
February 6, 2008

The other day a vendor and I were discussing the industry climate and our thoughts on China.

Before I go any further let me emphasize I’m not suggesting we boycott Chinese-made products. I’m just saying I think winds of change are coming, if not in my generation then certainly by the next one.

The vendor was telling me that during a recent shopping trip she overheard kids telling their Mom where a product was made and that they couldn’t buy it because of that.

My 11 and 8 year old do this. When they’re spending their allowance (they don’t so much care if it’s my money) they do comment on the Made in China labels. Heidi, the 11 year old, wonders why Chinese companies tried to kill our dogs and now are trying to kill our kids. Ben says it’s ok because he knows not to lick stuff. Of course I explained it's not Chinese companies and it's not a conspiracy and that it's not all products.

Things are changing folks. It’s not the 80s ME generation anymore where people want more stuff than you could possibly use or need in 10 lifetimes. Consumers are paying more attention. They’re thinking about the planet. They’re thinking about their children’s futures. They’re thinking they might not really need so much of the cheap stuff and instead will spend their money more wisely.

Will this change our industry? Probably not this year…but I think the wind is kicking up a bit. What do you think? Email me, lcasinger@reedbusiness.com.

Posted by Lisa Casinger on February 6, 2008 | Comments (2)


February 12, 2008
In response to: Winds of change?
Tracy Foster commented:

I am a mother of two from a small town in Georgia. I think the winds of change are blowing as a result of an awakening on more fronts than household goods. We fell in love with plastic, and disposability. We adored fast anything that gave us the gift of time. Programming for kids and video games took us into a whole new world of excitement without having to pack a compass, canteen or ourselvs. Our mothers fought for "equality" and fell in love with the notion that they could have it "all". The computer revolution, capitalism and commercialism convinced us that working smart was better than working hard, after all sweating is embarassing and smelly and hard, hands on work was well.....hard. As a society, we listened when the activists told us that moral standards, ethical codes, and harsh consequences for extremely devient behavior didn't matter and were a conspiracy on the part of religion and government to force us to "conform". "Be yourself" and "it doesn't matter what other people think" seemed so enlightened. Dr. Spock sounded so intuitive when he suggested that discipline and boudaries somehow denied our children the freedom they needed to become "individuals". We gave serious consideration to the notion that marriage was "just a piece of paper", s e x's purpose, of above all else, was to provide the individual with intense pleasure, and commitment was just another word for confinement. Our children have experienced the truth. These new consumers are noticing the REALITY. 1. Those who worked the hardest seem to live the longest. 2. "Eat your vegetables" really was important to living and french fries can kill you. 3. Video games in excess lead to Epilepsy, lathargy and bad grades. 4. HAVING it all actually meant DOING it all. 5. Never caring about what others think ultimately means .......no one cares what YOU think. 6. Discipline and boudaries for children makes them capable ADULTS, the lack there of only made them angry, disfunctional "INDIVIDUALS". 7. That piece of paper, marriage, sure wasn't as expensive or as debilitating as the divorce paper. 8. Commitment didn't mean confinement.....it actually meant security, wellbeing and longevity. 9. S e x has purpose far higher than pleasure, and in fact.......it wasn't always a pleasure (emotionally, spiritually, physically, or financially) 10. Fast and disposable can take a lifetime-(an eternity) to biodegrade and decompose. 11. Why was it again that we had to have it ALL? I think your children are just picking up on the truth. Cheaper isn't better, and standards (in manufacturing, construction, parenting, living, and and governing).....MATTER. Sincerely, Tracy Foster Jazzy's Kids Decor




February 22, 2008
In response to: Winds of change?
Kelly Nelson commented:

Well said, ladies! I believe, too, that this will be beneficial to the smaller businesses that have built this and other industries!





POST A COMMENT
Display Name or Registered Users Login Here.
Please restrict submissions to less than 7,000 characters (including any HTML formatting).

Before submitting this form, please type the characters displayed above:


Advertisement

Advertisements






About Us    |    Advertising Info    |   Site Map    |   Contact Us    |    Free Subscriptions    |   Industry Links    |    RSS
©2008 Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Use of this Web site is subject to its Terms of Use | Privacy Policy
Please visit these other Reed Business sites