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The power of blogs
May 13, 2008
Blogging has been around for a few years now and even if you've never written one or read one most everyone has heard the term blog/blogging.
In short a blog is, according to Wikipedia, "a Web site usually maintained by an individual, with regular entries of commentary, descriptions of events, or other material such as graphics or video."
Think of a topic/product/subject/idea and there's probably a blog about it.
Why should you care about blogs? One word: MOMS. I don't know if there are any statistics out there yet, but I'd be willing to guess that at least 90% of the blogs on the Internet today are Mom blogs. These are blogs where women write about their kids, review products, talk about places they shop, offer and seek advice and much, much more. They are communities in and of themselves.
And, blogs aren't just about women sitting at home chatting online with other women--there are conventions. One that's grown exponentially in just a few years is BlogHer. This site started in 2005 when three bloggers got together to create an online community of bloggers. Today there are more than 13,000 blogs listed on the site, all written by women. There is a BlogHer conference this summer in San Francisco in July and another event in the fall. Thousands of women across the country attend. Talk about power.
Blogging and linking to other blogs is viral.
Are you blogging? If you have a industry-related blog you'd like to share, drop me a line, better yet, comment here.
Posted by Lisa Casinger on May 13, 2008 | Comments (3)
