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American Express... The American Way
June 22, 2007
After 38 years of being in business we've finally started accepting American Express! It's been a long time coming in a world where cash hardly changes hands anymore. Credit cards are the only way most of us know how to pay for anything. Sure the rates are higher, but how much higher? And how high is the cost of NOT accepting AMEX in a high-end store?
What did it take for each of you to start taking AMEX or do you? I know that, for us, it took our youngest generation pressing the older two generations. We had to present examples of how specific customers would take specific large orders to other stores. In the end it paid off. What did we miss, though? I suppose the coming weeks will tell. How has your business either improved or suffered from changing your status with American Express?
As for me, I look forward to not turning away customers at the register, even if most people do carry another card. I look forward to smiling politely when someone hands me an American Express Black for a $4000 purchase. I look forward to pleasing my customers... that's my job!
Posted by Kelly Nelson on June 22, 2007 | Comments (2)
